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Campaign Brief (AUS/NZ) Online.
Campaign Brief Magazine : CBNAT NOV-DEC 2013
11 NOVEMBER/DECEMBER 2013 CAMPAIGNBRIEF 4 NZTA... ‘I’d imagine this spot has already become part of popular culture in NZ’ 1 Volkswagen Agency: DDB New Zealand ECD: Andy Fackrell CDs: Gavin Siakimotu, Natalie Knight Copywriter: Sasha Arandelovic Art Director: Kevin Bachtiar 2 Nimble Agency: Clemenger BBDO, Brisbane Creative Director: Levi Slavin Associate CDs: Cristian Staal, Marianne Harvey Creative: Ben Polkinghorne, Scott Conrad Kelly, Simon Vicars and Brett Colliver Director: Steve Ayson Production Company: The Sweet Shop 3 Commonwealth Bank Agency: M&C Saatchi, Sydney Creative Director/Copywriter: Tom McFarlane Copywriter: Andy Flemming Art Director: Michael Andrews Lyrics: Andy Flemming Director: Paul Goldman Production Company: Playbig Films 4 New Zealand Transport Agency Agency: Clemenger BBDO, Wellington ECD: Philip Andrew Creative Director: Brigid Alkema Creative Team: Mark Dalton, Mike Gwyther Director: Taika Waititi Production Company: Curious Films 5 Hyundai Agency: Innocean Australia, Sydney ECD: Scott Lambert Copywriter: Matt Cramp Art Director: Rua Perston Director: Rich Lee Production Company: Prodigy Films 6 Macquarie Dictionary Agency: McCann, Melbourne ECD: John Mescall Copywriter: John Mescall Art Director: Pat Baron Director: Aaron Wilson Production Company: Airbag Productions 7 SkyTV Agency: DDB New Zealand ECD: Andy Fackrell Creative Director: Chris Schofield Copywrter: Natalie Knight Art Director: Gavin Siakimotu Director: Nathan Price Production Company: Ruskin 6 Macquarie Dictionary... ‘Let’s hope ‘Phubbing’ becomes part of popular culture’ 7 Sky TV... ‘I enjoyed the journey and I’m sure others will too’ 5 Hyundai... ‘it’s a solid narrative that builds to a fairly predictable outcome’ CBNAT NOV-DEC2013_MASTER_CB-FEBRUARY-2007 19/11/13 5:25 PM Page 11
CBNAT SEPTEMBER 2013
CBNAT FEBRUARY 2014