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Campaign Brief (AUS/NZ) Online.
Campaign Brief Magazine : CBNAT SEPTEMBER 2013
SEPTEMBER/OCTOBER 2013 CAMPAIGNBRIEF 5 Air Force... 'The simple psychology of a challenge involving initiative sits perfectly with this audience' 1 Lion (Tap King) Agency: BMF, Sydney ECD: Warren Brown Creative Director: Justin Ruben Copywriter: Alex Slicklinger Art Director: Alex Booker Director: Steve Rogers Production Company: Revolver 2 Melbourne Writers Festival Agency: JWT, Melbourne ECD: Richard Muntz Copywriter: Jess Lilley Art Director: Gabriel Woodmansey Director: Brett Ludeman Production Company: Exit Films 3 Cadbury Agency: DDB New Zealand ECD: Andy Fackrell Creative Director: Shane Bradnick Copywriter: Christie Cooper Art Director: James Connor Director: Zoe McIntosh Production Company: Thick As Thieves 4 Origin Energy Agency: Clemenger BBDO, Melbourne Creative Chairman: James McGrath ECD: Ant Keogh Creative Directors: Rohan Lancaster, Darren Pitt Animation: Psyop 5 Defence Force Recruiting Agency: George Patterson Y&R, Melbourne ECD: Ben Coulson Copywriter: Psembi Kinstan Art Director: Joe Sibley 6 Edith Cowan University Agency: 303Lowe, Perth Creative Directors: Richard Berney, Steve Straw Copywriter: Alex Bolderoff Art Directors: Helen King, Liam Riddler Illustrator: Woah Jonny 7 Telecom New Zealand Agency: Saatchi & Saatchi New Zealand ECD: Antonio Navas Creative Director: Nathan Cooper Copywrter: Phil Hickes Art Director: Arnya Karaitiana Director: Michael Spiccia Production Company: Goodoil Films 7 Telecom NZ... 'This is a beautifully crafted spot, but it does seem very similar to the incredible Halo 'Believe' commercial from a few years back' 6 Edith Cowan University... 'I wonder who would actually tweet about how a university should be?'
Campaign Brief May-June 2013
CBNAT NOV-DEC 2013