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Campaign Brief (AUS/NZ) Online.
Campaign Brief Magazine : September October 2008
FOR THE REC ORD CAMPAIGNBRIEFREVIEW ALL THE CREATIVE NEWS THAT FITS Highly aw arde d Brit ish cr eat ive, Andrew Fraser was appointed exec- ut ive cre ative d ir ector of JWT Sydney, fillin g t he vac uum lef t b y the departures of joint ECDs Andy DiLallo and Jay Ben jamin in J uly. Fraser has been a Board member at BMP/DDB, a creati ve par tner a t DDB and was forme rly ECD at both FCB and Rap ier London. Frase r’s le ngt hy lis t of awar ds includes: One Show Best of Show; 3 D&AD Silvers; British Television Awards Ad of the year; Clio Hall of Fame; 4 Gol d Cannes L ions; 2 Bronze Cannes Lions; Campaign Press Gold; 2 One Show Golds; 1 BTA Gold; Cre ative Cir cle Platinum Grand Prix, Art Directors Club o f Eu rope; Eurobe st Gr and Prix; 3 Cr eativ e Cir cle Golds; 3 Eurobes t Golds; 1 Clio Go ld; 5 BTA s ilvers; 1 Clio Silver; 4 B TA Bronze; 2 One Show Bronzes. Geor ge Pat ter son Y&R Sydney appointed James Procter as the new executive creative dir ector, fill ing the void le ft with t he departure of Micha el S tanford in Au gust . Procter joins from CumminsNitro Melbourne where he has ser ved as creative director for t he past three ye ars. He has als o wor ked at Clemenger BBDO, Melbourne and Leon ardi Brandhouse an d i s the outgoing p resident o f the MADC. Procter de scribed h is de cision t o take up the post as an opportunity just too good to pass up: “ It’s not jus t the her itag e of the GPY&R brand in Sydne y, it ’s the pe opl e involved in the re-invigoration that makes t he jo b so appealing. Nigel Marsh and Julie Porter have a great track r ecord and the vis ion for the Sydney office is compelling. Add to that the global support of someone like Tony Granger an d you can start to see why I’ve bought in. I’m under no delusions about the scope of the challenge but there i s a very DAILY NEWS @ THE CB BLOG CAMPAIGNBRIEF.COM EMAIL HOTLINE MICHAEL@CAMPAIGNBRIEF.COM Fraser - from DDB London to ECD of JWT Sydney clear mandate for creative change. One person cannot be expected to single handedly turn an ag ency’ s fortunes, but my focus i s the same as the rest of the management team - doing great work. The rest usually takes care of itself.” After a couple of year s t ravelling and working overseas, creative Noah Regan returned home t o Australia and joined Three Drunk Monkeys, Sydney as creative director working alongside agency principals Justin Drape and Scott Nowell. R egan pre viousl y work ed at DDB in London under one of th e world’ s great c reative di rectors, Jeremy Craigen. While there he c reate d several award winning c ampaigns for Volkswage n, Har vey Nichols and Marmi te, helping DDB Lond on rank 3 rd at th is ye ar’ s Cannes Inter national Advertising Festival. Befor e DDB Lon don Regan worked at Saatchi & S aatchi Sydney for 8 years where he won numer ous inte rnatio na l aw ards including Cannes, One Show, Clio and fe atur ed r egular ly in local award shows AWARD, The Wo rk and Caxtons. Saa tchi & Saatchi, Au cklan d snared CumminsNitro, Me lbourne team Matt Pa ge and Carolyn D avis, Procter - to ECD of George Patts Y&R, Sydney who wi ll join t he ag ency in November as creative group he ads. The pair have spent the pas t thr ee and a half years producing award- winning work for c lient s s uch as Clarks, Virgin Blue, Virgin Atlantic and the Australian M ult iple Sclerosis charity. The Foundry, Melbourne p ro- moted Annie Price to creative direc- tor after 12 months as associate cre- ative director. With over 18 y ears industry experience, Price will be Regan - to CD at The Three Drunk Monkeys, Sydney working closely with Ian Brown, execu tive CD, acro ss addit ional campaigns. Publicis Mojo Auckland creative Lorenz Pe rry and Colenso BBDO Auckland se nior digital producer Hamish Wanhill have joined forces to form Splinter Group. Perry, while doing a smal l stint at O gilvy Auckland, worked on the latest L&P Bakery Feed campaign cur- rently running in NZ and while at Mojo wor ked on the hi ghl y ? Davis and Page - join Saatchi & Saatchi, Auckland from CumminsNitro, Melbourne SE PT EMB E R/O CTO BER 2 008 CAMP AIGN B RIE F 3
Awards Dec 2008